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ProjectBrand Identity
Three recipe cards featuring chargrilled venison and sour cherry duck on cream paper against a dark grey background.

Brand Identity 2019

Associated creatives

Seachange
SeachangeGraphic Design

Tags

recipe card designrecipe cardbrand identitycazador brand identitygraphic design layout

Description

This graphic design piece for the Cazador brand identity project, created by Seachange, showcases three recipe cards displayed against a dark grey background. The cards feature clean typography printed on textured cream paper stock, accompanied by food photography including chargrilled venison and sour cherry duck. The layout incorporates minimalist headings, ingredient lists, and instructions arranged in a structured grid. The overall aesthetic is editorial and refined, emphasizing typography and clean whitespace.

Style

Editorial, Horizontal, Clean, Minimalist

Techniques

Typography

Industries

Restaurants

Color

Cream (70%)
Charcoal (30%)

Background

Grey Seamless

Context

Advertising Campaign