Description

This image from the Casablanca Ski Campaign Winter 2025 features a male model standing outdoors in a snowy landscape with distant pine trees. He wears a matching white ribbed knit sweater and trousers, accented by a colourful patterned beanie. In his right arm, he holds a fluffy brown toy poodle, while his left hand grips the handle of a structured light blue duffel bag with black trim. The photography style is clean yet atmospheric, capturing a wintry seasonal narrative designed by Charaf Tajer and photographed by Per Appelgren with art direction by Maya Chantout and Steve Grimes.