Carter+Co Brand Identity 2022

Description

A minimalist graphic design presentation featuring a white hardcover book resting on textured brown paper. The book cover prominently displays bold black typography reading Carter+Co along the right margin. Warm directional sunlight casts sharp geometric shadows across the scene, highlighting the crinkled texture of the brown paper surface. Transparent plastic film material partially covers the lower left portion of the frame, adding tactile depth and subtle reflections.

Style

Artistic, Vertical, Earthy, Clean, Minimalist

Color

Background

Paper Texture

Context

Advertising Campaign