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  • ·Carlton Zero beer commercial directed by Matt Devine

Matt Devine, Director, Sydney

About

This comedic video advertisement directed by Matt Devine features a humorous narrative centered around non-alcoholic beer. The spot opens in a pub where a man in a plaid shirt holds a Carlton Zero bottle, speaking directly to the camera about his experience with alcohol-free brews. Scenes then cut to various scenarios showcasing the character enjoying unexpected activities while drinking the non-alcoholic beverage. The production employs a cinematic narrative style with natural lighting and vibrant color grading, capturing authentic expressions and comedic timing.

Keywords

man in plaid shirtman holding beer bottleman talking in pubplaid shirtbeer bottlepub setting

Styles

HorizontalCommercialCinematic

Industries

Alcoholic Beverages

Background

Bar

Context

TVC / TV Commercial
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