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Black and white multi-panel portrait of a model with flowing hair and dark lingerie for Calvin Klein CK One Essence campaign.

Calvin Klein "CK One Essence" Ad Campaign 2024

Associated creatives

Tags

Description

Black and white multi-panel portrait campaign imagery for the Calvin Klein CK One Essence project, photographed by Alasdair McLellan with creative direction by Ben Keren and styling by Camilla Nickerson. The composition features high-contrast close-ups and three-quarter shots highlighting minimalist studio lighting against a clean backdrop. Models display natural expressions with dynamic hair movement, wearing simple undergarments. The aesthetic is clean, polished, and intimate, characteristic of contemporary fragrance advertising.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film

Industries

Fragrance

Color

Jet Black (30%)

Background

White Seamless

Context

Advertising Campaign