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ProjectFall 2025 Ad Campaign
Model wearing a patterned red dress reclined on a floral upholstered sofa

Fall 2025 Ad Campaign 2025

Associated creatives

Daniel Lee
Daniel LeeBurberry Creative Director
Lane & Associates
Lane & AssociatesArt Director
Sam Rock
Sam RockPhotographer
Rupert Everett
Rupert EverettModels
Luther Ford
Luther FordModels
Jeny Howorth
Jeny HoworthModels
Lina Zhang
Lina ZhangModels
Assa Baradji
Assa BaradjiModels
Tristan Watkins
Tristan WatkinsModels
Leon Keenan
Leon KeenanModels
and Iris Lasnet
and Iris LasnetModels
Shiori Takahashi
Shiori TakahashiHair
Ammy Drammeh
Ammy DrammehMakeup
Anita Bitton
Anita BittonCasting Director
Wolterton Hall
Wolterton HallLocation

Tags

woman in red patterned dressred patterned dressred dresswoman seated on sofawoman reclined on sofa

Description

Captured by photographer Sam Rock for Burberry's Fall 2025 ad campaign, this vertical portrait features a model reclined against an ornate, patterned floral sofa and matching patterned rug. The subject wears a rich red textured dress with intricate patterns and dark boots. The moody lighting casts deep shadows, emphasizing the tactile fabrics and rich crimson tones of the scene. Art direction by Lane & Associates brings together a moody, intimate atmosphere within the historic interiors of Wolterton Hall.

Style

Editorial, Vertical, Moody

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Burgundy (70%)
Espresso (30%)

Background

Set-dressed

Context

Advertising Campaign