unknown Brand Identity 2022

About

This motion graphics video presents three vertical screens featuring smooth gradient color fields in mint green, vibrant red, and peach tones. Kinetic typography animates across the frames, displaying questions about the metaverse including 'why does the metaverse look so wild?', 'who owns the metaverse', and 'what is the metaverse'. The visual style utilizes soft blurred backgrounds combined with clean sans-serif typography. Created as part of a brand identity project by Studio Bang-Gu, High Tide, DNCO, Alice Ishiguro Tosey, and Cul-de-sac.