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BrandBottura
ProjectBrand Identity
Three patterned panettone boxes stacked pyramid style on a wooden base against a plain grey studio backdrop

Bottura Brand Identity 2015

Associated creatives

Foreign Policy
Foreign PolicyGraphic Design

Tags

panettone packagingpanettone boxpackaging boxbottura panettonedecorative packaging

Description

Three colorful panettone boxes are stacked in a pyramid arrangement atop a small wooden platform against a neutral grey studio background. The top box displays bold typography reading Bottura Panettone Tradizionale alongside floral artwork. The lower two boxes feature geometric patterns, polka dots, and floral motifs in shades of red, yellow, blue, and white. Clean studio lighting highlights the matte textures of the paper packaging and the graphic design work by Foreign Policy for Bottura.

Style

Horizontal, Commercial, Clean

Industries

CPG / Packaged Food

Color

Golden Yellow (40%)
Scarlet (30%)
Sky Blue (30%)

Background

Grey Seamless

Context

E-commerce / Product