Brand
ProjectBOSS GREEN SPRING

BOSS BOSS GREEN SPRING 2024
Associated creatives
Tags
Description
Model Rafael Mayers poses in black and white for the BOSS Green Spring campaign, photographed by Benjamin Werner with creative direction by Marco Falcioni. He wears a fitted white athletic tank top featuring a subtle chest logo, paired with a dark performance track jacket held open to display angular graphics, matching athletic bottoms, and aerodynamic shield sunglasses. The composition is set against an illuminated white seamless studio backdrop, utilizing dynamic directional lighting that sculpts muscular definition and creates bold monochromatic contrast.
Style
Vertical, Commercial, Monochrome, Clean
Techniques
Hard Light
Industries
Sportswear
Color
Jet Black (60%)
Pure White (40%)
Background
White Seamless
Context
Advertising Campaign
