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Brand
Better World Fragrance House
ProjectBrand & Social Collateral
A lit scented candle in a dark green glass jar placed beside textured blocks of ice on a dark reflective surface.

Better World Fragrance House Brand & Social Collateral 2025

Associated creatives

Matija Gabrilo
Matija GabriloSenior Art Director

Tags

lit scented candlescented candlegreen glass candleglass candle jarcandle flameluxury candle

Description

Art directed by Matija Gabrilo for Better World Fragrance House's Brand & Social Collateral project, this promotional still highlights a holiday scented candle. The candle is encased in a dark green translucent glass tumbler with gold script lettering, glowing from a lit wick embedded in pale cream wax. It rests on a glossy, reflective dark surface beside sculpted blocks of translucent crystalline ice, creating a stark visual contrast between warmth and frost.

Style

Vertical, Commercial, Moody, Glossy

Techniques

Low-key / chiaroscuro

Industries

Fragrance

Event

Christmas, Holiday Shopping

Color

Forest Green (50%)
Cream (30%)
Gold (20%)

Background

Solid Colour

Context

Digital / Display Advertising