ProjectBrand Identity

Berto reworks the osteria’s codes Brand Identity 2026
Associated creatives
Tags
Description
This brand identity project for Berto showcases a custom restaurant menu photographed by Eliane Cadieux with design by Jean-Michel Mercier. The composition features a closed grey menu cover bearing the embossed name Berto resting diagonally across an open menu displaying text inside. The setup sits upon a rich, deep red textured surface, illuminated by natural light casting diagonal shadows across the scene. The subtle typographic hierarchy and clean layout reflect the refined osteria aesthetic.
Style
Vertical, Commercial, Warm, Clean
Techniques
Natural light
Industries
Restaurants
Color
Slate (50%)
Burgundy (50%)
Context
Advertising Campaign, Editorial