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BrandBécot
ProjectBrand Identity
Becot brand identity poster mounted on an exterior wall with green louvered window shutters.

Bécot Brand Identity 2021

Associated creatives

Brand Brothers
Brand BrothersGraphic Design

Tags

brand identity posterbrand identityposter designtypography posterpostertypography

Description

A vertical exterior photograph displays a large printed poster mounted on a weathered building wall next to dark green louvered shutters. The poster features prominent bold black typography with the Becot brand name at the top and French promotional text including "Depuis quand ton samedi matin n'a pas été prodigieux?". At the centre of the poster is a colourful abstract geometric gradient composition blending tones of peach, magenta, and yellow around a pale spherical element. The natural daylight illuminates the textured concrete surface and the frame of the poster installation.

Style

Editorial, Vertical, Clean, Graphic

Techniques

Typography

Background

House

Context

Advertising Campaign, Out of Home (OOH)