New Mexico Spring Campaign 2026 2026

Description

Captured in monochrome by photographer Sonia Szostak for Banana Republic's New Mexico Spring Campaign, this high-contrast editorial image features two models running dynamically down the center of an empty, weathered desert highway under an expansive open sky. In the mid-ground to the right, a classic vintage car is parked by the roadside, enhancing the cinematic, cross-country narrative. The composition employs a vertical framing style that emphasizes the long perspective of the desolate road stretching toward distant flat-topped hills. Directional natural light casts soft shadows, highlighting the varied textures of the cracked asphalt, sparse roadside brush, and the flowing movement of the models' clothing.

Style

Editorial, Vertical, Monochrome, Gritty

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Background

Road

Context

Advertising Campaign