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Model wearing a floral print dress outdoors against a bright sky for the Bally S/S 2025 campaign.

Bally Bally S/S 2025 Campaign 2025

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This portrait from the Bally S/S 2025 campaign features a model wearing a structured floral print dress against an open outdoor landscape under a bright, partly cloudy sky. The campaign was photographed by Jack Pierson with fashion editing and styling by Charlotte Collet, art direction by Matthieu Da Rocha, and design by Simone Bellotti. Hair styling was provided by Ramsell Martinez, makeup by John McKay, and casting by Ben Grimes. The composition captures the model from the chest up in direct natural sunlight, highlighting the garment's botanical pattern and sculptural neckline.