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Project"Le City Bag" Ad Campaign
Nicole Kidman holding a black leather handbag against a dark grey studio background in a campaign for Balenciaga.

"Le City Bag" Ad Campaign 2024

Associated creatives

Demna
DemnaBalenciaga Creative Director
Mario Sorrenti
Mario SorrentiPhotographer
Kate Moss
Kate MossModels
Amelia Gray and Kit Butler
Amelia Gray and Kit ButlerModels

Tags

nicole kidman holding black leather handbagnicole kidmanblack leather handbagleather handbagblack handbagwoman holding bagblonde womanwoman in black leather jacket

Description

This portrait from Balenciaga's Le City Bag ad campaign features Nicole Kidman holding a prominent black leather motorcycle-style handbag. She is dressed in a black hooded leather top and matching trousers against a dark grey studio background. The lighting is clean and directional, emphasizing the texture of the crinkled leather bag and her blonde hair. Mario Sorrenti photographed the campaign under the creative direction of Demna.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (100%)

Background

Grey Seamless

Context

Advertising Campaign