Australian Pavilion Brand Identity 2019

Description

A stacked collection of white brochures rests on a neutral grey surface, showcasing a minimalist brand identity project for the Australian Pavilion designed by Studio Round. The top brochure features striking bold black typography with fragmented layout elements and grey secondary text reading Grasslands Repair, Ground, Skylight. Clean, precise graphic design principles govern the layout, emphasising negative space and typographic hierarchy. The soft studio lighting highlights the paper texture and the clean edges of the printed materials.

Style

Commercial, Square, Clean, Minimalist

Techniques

Typography

Color

Background

White Seamless

Context

Editorial