Atlantic Records UK Brand Identity 2023

Description

This dynamic digital video showcases the brand identity project created by Explorers Club for Atlantic Records UK. The visual sequence presents a fast-paced montage of colorful animated website interfaces, navigational menus, and collaged promotional frames featuring various recording artists. Vibrant solid-color backdrops in yellow, blue, green, and orange frame the repeating 'Atlantic' typography across the lower portion of the screen. The motion graphics incorporate retro digital textures, scrolling artist lists, and floating multimedia windows.