ASICS AW25 LIMITED SERIES DRAGONFLY 2026

Description

This promotional campaign video for ASICS titled AW25 Limited Series Dragonfly blends macro footage of a dragonfly with cinematic sequences of runners navigating city streets at night. Produced by Chisel, the video utilizes dramatic low-key lighting and contrasting dark tones to highlight both natural precision and athletic performance. The narrative cuts between detailed close-ups of insect wings and dynamic tracking shots of runners in activewear, creating a visually compelling parallel between nature and endurance sports.