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ProjectPre-Spring 2024 Ad Campaign
A$AP Rocky walking outdoors wearing a light patterned jacket, denim shirt, jeans, and sunglasses, carrying a pink leather bag.

Pre-Spring 2024 Ad Campaign 2023

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director
Paparazzi
PaparazziPhotographer
A$AP Rocky
A$AP RockyTalent

Tags

asap rockyasap rocky walkingman walkingasap rocky in denimpink leather bagpink woven bagleather bag

Description

A$AP Rocky is captured walking outdoors in an outdoor parking setting for the Bottega Veneta Pre-Spring 2024 ad campaign. He wears a light-colored patterned button-up jacket layered over a denim shirt and matching relaxed-fit denim jeans, accessorized with dark sunglasses and light-colored shoes. In his left hand, he carries a distinctive pink woven leather tote bag. The natural daylight illuminates the scene, which features a paved surface and vehicles in the background.

Style

Documentary, Vertical, Golden Hour

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Navy (50%)
Blush (30%)
Off-White (20%)

Background

Carpark

Context

Advertising Campaign