Aptos Brand Identity 2025

About

This motion graphic video showcases typography design featuring uppercase and lowercase letterforms, numbers, and punctuation marks for the Aptos brand identity project. The animation transitions between serif and sans-serif typefaces against a solid off-white background, accompanied by scrolling code snippets on the right side. Credited studios including Ashfall Studio and Motto contributed to the graphic design, motion, web development, and strategy for this project.