BrandApocope
ProjectBrand Identity

Apocope Brand Identity 2021
Associated creatives
Tags
Description
This clean product shot displays two white business cards set against a plain textured background with sharp, directional shadows cast to the right. The top card features contact details for Remi Chedeville alongside the custom Apocope logo mark, while the bottom card showcases the prominent brand wordmark in a heavy, custom typeface. The lighting is direct and hard, emphasizing the textured grain of the paper stock and the high contrast of the monochrome palette. The minimalist composition highlights the graphic design work created by Brand Brothers for the Apocope brand identity project.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography, Hard Light
Color
Pure White (70%)
Jet Black (30%)
Background
White Seamless
Context
E-commerce / Product