Apocope Brand Identity 2021

Description

This graphic design piece showcases the brand identity for Apocope, created by Brand Brothers. The composition features a bold black background covered in high-contrast white typography, incorporating rounded rectangular text blocks, vertical lettering, and a large circular text arrangement. Fold lines crease the poster horizontally and vertically, adding a physical tactile quality to the flat graphic design. The text elements display various event dates, locations, and branding details arranged in dynamic, unconventional orientations. The clean monochrome palette emphasizes the stark contrast between the heavy black field and the crisp white sans-serif letterforms.

Style

Artistic, Horizontal, Monochrome, Graphic

Techniques

Typography, Screen print / silkscreen

Color

Background

Solid Colour

Context

Advertising Campaign