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Aplo brand book booklet floating on rippling water reflecting sunlight with typography on the cover

Aplo Brand Identity 2022

Associated creatives

Tags

Description

Graphic design presentation for the Aplo brand identity project created by GoodLove. The image features a brand book booklet resting in shallow rippling water that casts dynamic light refractions across the surface. The white cover displays minimalist typography with the Aplo logo in the upper corner and the words Brand Book intersected by a circular line graphic. Sunlight creates shimmering wave patterns across the composition, emphasizing clean graphic presentation and texture.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color

Pure White (60%)
Jet Black (40%)

Background

Ocean

Context

Brand Film / Corporate Video