Brand
ProjectAMI SS25 Summer Capsule

Ami AMI SS25 Summer Capsule 2025
Associated creatives
Tags
Description
This fashion campaign image from the AMI SS25 Summer Capsule project was designed by Alexandre Mattiussi and captured by photographer Crista Leonard. The scene features two models posing on grand stone steps framed by neoclassical architecture. Styling is by Anita Szymczak, with hair by Vincent Zimberlin, makeup by Adrien Pinault, and manicures by Lora de Sousa. The models wear coordinated red gingham check patterns alongside neutral separates. Natural sunlight illuminates the outdoor architectural setting, creating crisp shadows and a clean, warm aesthetic.
Style
Editorial, Vertical, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Luxury Fashion Houses
Color
Crimson (50%)
Pure White (30%)
Beige (20%)
Background
Civic Building
Context
Advertising Campaign



