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Monochrome portrait of a woman in a black leather trench coat holding binoculars on a rooftop overlooking a city.

FRAME Alexandra Leclerc for FRAME 2026 Cam ... 2026

About

Black-and-white fashion campaign photograph featuring Alexandra Leclerc standing on an elevated rooftop terrace. She wears a structured, high-collared black leather coat with a belted waist and wide bangles, holding a pair of binoculars to her forehead while looking directly into the camera. An urban cityscape with high-rise buildings and hills forms the backdrop under strong directional daylight, overlaid with bold red brand typography across the center.

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Background

Rooftop

Context

Advertising Campaign