Alex Rank, Photographer, Los Angeles

Description

This vertical advertising image features a low-angle perspective looking up at a woman posing against a split-tone blue background. She wears a patterned, light-coloured matching set and holds a heavy electric vehicle charging cable with a large connector in her right hand. The composition incorporates geometric circular graphic elements in pale blue, creating a modern graphic layout. Bold white typography at the top right reads "THE NEW ALL-ELECTRIC MINI COOPER." Additional branding elements appear at the bottom right corner, including the phrase "BIG LOVE." and corporate logos.

Style

Vertical, Commercial, Saturated, Clean, Graphic

Techniques

Natural light

Industries

Electric / EV

Color

Background

Solid Colour

Context

Advertising Campaign