Brand
ProjectBranding Concept

Aimé Leon Dore Branding Concept 2025
Associated creatives
Tags
Description
A digital design mockup of an e-commerce shopping cart interface created for Aimé Leon Dore by Palermo Studio under the Branding Concept project. The layout presents both desktop and mobile views for the 'MY BAG' checkout page, styled with minimalist typography and high-fashion catalog photography. Five menswear lookbook thumbnails showcase models wearing outerwear pieces including top coats, waffle mockneck sweaters, and a yellow down puffer jacket, accompanied by item names, sizing, and pricing details. A structured order summary panel and clean dark checkout buttons anchor the bottom of the interface on a bright white ground.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography, UI illustration
Industries
Menswear
Color
Pure White (70%)
Jet Black (30%)
Background
Solid Colour
Context
Website / Web
