AFK Brand Identity 2023

Description

This video showcases the brand identity for AFK, presented across a series of digital screen recordings displayed on a laptop computer. The laptop rests on a dark marble or stone surface illuminated by natural side lighting, creating subtle shadows and highlights across the desk. On screen, a sequence of animated graphic assets, platform interfaces, and video clips highlights the comprehensive scope of the visual identity system. The motion design moves smoothly through different digital contexts, demonstrating versatile branding applications. Graphic design by Klutch Studio.