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  • ·Aerie Spring 2024 campaign video featuring diverse women
Brand
Aerie
ProjectSpring 2024

Aerie Spring 2024 2025

Associated creatives

MAS-Music and Strategy
MAS-Music and StrategyMusic / Sound

Tags

women in swimwearwomen in swimwear poolsidewomen in swimwear swimmingdiverse women groupdiverse women group swimmingwomen in casual apparelwomen in loungewearaerie spring campaign videoaerie campaign videoaerie spring video

Description

This promotional video for Aerie Spring 2024 showcases diverse women enjoying outdoor and poolside settings while wearing casual apparel, loungewear, and swimwear. The scenes feature natural lighting, vibrant greenery, and relaxed group interactions, emphasizing body positivity and authentic moments. The footage includes dynamic panning shots, close-ups of smiling models, and candid group activities like swimming and taking photos with a camera. The overall aesthetic is bright, fresh, and energetic, perfectly matching the spring campaign concept.