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Brand
Aerie
ProjectDon't Change You Change Your Bra 15

Aerie Don't Change You Change Your Bra 15 2025

Associated creatives

MAS-Music and Strategy
MAS-Music and StrategyMusic / Sound

Tags

woman in red bikinired bikinibikiniwomansmiling woman

Description

This video for Aerie features diverse women of various ethnicities and body types showcasing underwear and swimwear in indoor and car settings. The women smile, laugh, and gesture dynamically while wearing bras, bikinis, and casual tops. The footage includes quick cuts between multiple individuals, displaying natural expressions and varied personal styles. Lighting is bright and even, highlighting the candid and empowering tone of the campaign. Music and sound design are provided by MAS-Music and Strategy.