Aerie BTS Anthem 2022 2025

Description

This vibrant video campaign for Aerie titled BTS Anthem 2022 features a dynamic group of diverse women laughing, dancing, and enjoying themselves across various urban environments. Scenes transition from a city street sprayed with water from an open fire hydrant to indoor rooms overlooking classic brick buildings, and ultimately onto a sunny rooftop with water towers in the background. The models wear casual apparel including crop tops, activewear, and patterned trousers, embodying a playful and energetic spirit. The cinematography employs dynamic live-action movement with natural lighting, capturing candid expressions and joyful energy throughout the sequence.