Brands
ProjectSS26
Adidas Originals, Thug Club SS26 2026
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Description
This cinematic video sequence from the SS26 project for Adidas Originals X Thug Club features moody urban scenes, starting from inside a vehicle where a person opens the car door to step onto an industrial city street. Subsequent shots transition to a convenience store interior with fluorescent lighting, security monitors, and shop aisles. The cinematography employs atmospheric natural lighting, desaturated color grading, and gritty textural details.

