Adidas "Not Running" - Rebecca Salvadori x ... 2026

Description

An athlete performs low pushups across an indoor running surface, isolated within a sharp circular beam of spotlight against a dark background. He wears black Adidas sportswear featuring signature white stripes, paired with athletic shorts and running shoes with bright accents. A digital wall display in the upper background shows red LED time digits, while the high-contrast lighting carves dramatic shadows across the track floor.

Style

Vertical, Commercial, Moody, Minimalist

Techniques

Low-key / chiaroscuro

Industries

Sportswear

Color

Context

Advertising Campaign