Brand
ProjectFentanyl
Ad Council Fentanyl 2025
Associated creatives
Tags
Description
This educational video campaign created by Ad Council addresses the dangers of fentanyl through a series of classroom scenarios and informational segments. The footage features individuals in a school environment discussing public health safety, opioid risks, and prevention strategies. The visual style combines observational documentary-style framing with informational graphic overlays on red backgrounds. The lighting is natural and even, capturing realistic interactions among students and instructors in a classroom setting.