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  • ·We've Got a Story For You campaign video by ABC
Brand
ABC
ProjectWe've Got a Story For You

ABC We've Got a Story For You 2026

Associated creatives

Milla McPhee
Milla McPheeHead of Brand
Belinda Drew
Belinda DrewHead of Marketing
Sarah McDonald
Sarah McDonaldMarketing Manager
Anja Cherry
Anja CherryMarketing Manager
Sally Phelps
Sally PhelpsHead of Media
Rachel Brown
Rachel BrownPlanning Lead
Harriet Fisher
Harriet FisherPlanner
Brooke Tunbridge
Brooke TunbridgePlanner
Princess
PrincessAdvertising Agency
Beth O'Brien
Beth O'BrienFounder
Cameron Bell
Cameron BellFounder
Sam Dickson
Sam DicksonFounder
Jonny Berger
Jonny BergerFounder
Lilian Sor
Lilian SorChief Strategy Officer
Renata Barbosa
Renata BarbosaExecutive Producer
Grant Graham
Grant GrahamStudio Director
DIVISION APAC
DIVISION APACProduction
Sanjay de Silva
Sanjay de SilvaDirector
Danny Long
Danny LongCast
The Editors
The EditorsPost Production / VFX
Leila Gaabi
Leila GaabiEditor
Alt.VFX
Alt.VFXPost Production / VFX
Sonar Music
Sonar MusicMusic / Sound
Sam I Am
Sam I AmProduction Service
Lula Cucchiara
Lula CucchiaraPhotographer

Tags

people relaxing by poolpeople relaxingoutdoor poolfriends talking by poolfriends talkinggroup of friends

Description

This engaging video spot from ABC's campaign titled We've Got a Story For You features a series of vibrant scenes where people relax by an outdoor pool and in a local diner, discussing books and detective shows. Directed by Sanjay de Silva and produced by DIVISION APAC, the commercial employs natural lighting and warm color grading to evoke a summery, observational atmosphere. Characters sunbathe on loungers in swimwear and sunglasses, chatting animatedly about plot twists and sharing lighthearted moments. The cinematography transitions smoothly between poolside banter and diner interactions, emphasizing storytelling and connection. Sound design by Sonar Music and editing by Leila Gaabi enhance the natural, conversational flow of the narrative.