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Illuminated storefront sign reading MATCHA LITA above a busy sidewalk with pedestrians and palm trees in the background.

a DJ’s matcha Brand Identity 2026

About

This image captures an illuminated square storefront sign featuring bold, distinctive typography reading MATCHA LITA mounted outside a shop. The scene is shot from a low angle along a bustling outdoor sidewalk lined with pastel-colored buildings and palm trees under natural daylight. Several pedestrians walk past the establishment in the foreground and midground, creating an urban, candid atmosphere. The composition emphasizes the glowing signage against the exterior wall while maintaining context of the street environment. The visual treatment includes a natural film-like texture and warm color grading.

Brand

a DJ’s matcha

Project

a DJ’s matcha Brand Identity 2026

Keywords

storefront signilluminated signsignMATCHA LITA sign

Credits

LOTIPA
Design
ImaginaryFriend
Design
Brown
Creative Direction
Doyle
Creative Direction
Alex Monteiro
Graphic Design

Styles

DocumentaryHorizontalMonochromeNostalgic

Techniques

Analogue / filmNatural light

Industries

Beverages

Background

Street

Context

Advertising Campaign
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