Logo

Zimmermann

Zimmermann S/S 2025 Campaign
Date

Feb 2025

Description

Zimmermann’s S/S 2025 campaign presents a series of fashion editorials captured across coastal sand dunes and rocky landscapes. Through a minimalist outdoor lens, the imagery focuses on the interplay between voluminous silhouettes and the natural environment. Creative directors Nicky Zimmermann and Gabriele Hackworthy anchor the aesthetic in an earthy, ethereal tone, highlighting the collection’s intricate smocking, sheer organza textures, and structural crochet detailing. Photographer Benny Horne utilizes natural light to frame model Abény Nhial against expansive horizons and rolling terrain. The visual execution emphasizes fluid movement and sculptural garment construction, supported by fashion styling from Romy Frydman, hair by Damien Boissinot, and makeup by Jodie Boland.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Background

Sand Dunes

Context

Advertising Campaign

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by