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Zalando

Drip - Grow Up / The Rise of Men's Bags
Date

Oct 2024

Description

Zalando presents Drip - Grow Up / The Rise of Men's Bags, a fashion editorial campaign focusing on the evolution of contemporary menswear accessories. The series explores seasonal layering and modern styling through a collection of curated looks, placing a specific emphasis on the integration of bags and detailed garments into the everyday wardrobe. Photographed by Fausto Elizalde, the campaign utilizes natural light and clean, vertical compositions to highlight texture and form. The editorial features model Rayan Mazuel, with makeup artistry by Gianluca Venerdini, capturing a sharp, urban aesthetic against varied architectural settings.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color
Forest Green
Jet Black
Background

Residential Building

Context

Advertising Campaign

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