X-Coast: Deejay Academy
Dec 2024
X-Coast brings an aspirational aesthetic to electronic music education with this promotional piece for the Deejay Academy. Set against a sunlit coastal landscape, the production leans into a cinematic visual identity that contrasts organic environments with technical equipment, notably featuring a turntable placed directly on the shoreline. Technically, the project utilizes expansive drone footage and bright natural light to ground the narrative in a clean, outdoor setting. The work was produced by Lemonade Reps and Studio GAAS, with post-production and visual effects handled by Red Strobe VFX and Crayon, who also provided music and sound design.
Horizontal, Cinematic, Warm, Clean
Natural light, Drone footage
Sandy Beach
Social Media / Short Form Video