WWD
Ralph Lauren Recreates Hamptons Magic for Shanghai Repeat Show, Douyin Livestream
Brand
Date
Apr 2025
Description
WWD covers the Ralph Lauren runway presentation in Shanghai, documenting the brand's recreation of Hamptons-inspired aesthetics for a global audience. The feature utilizes a clean editorial layout that balances full-scale event coverage with intricate details of the collection's contemporary luxury tailoring. Photography by Su Shan Leong drives the visual narrative, alternating between wide-angle runway documentation and tight portraiture. The layouts integrate multi-column article text with high-contrast imagery, employing structured typography and a graphic design approach to contextualize the event's influence within the fashion media landscape.
Style
Editorial, Vertical, Graphic
Techniques
Typography
Industries
Magazines
Context
Editorial
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