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WSJ

Edie
Brand
ProjectEdie
Date

Oct 2025

Description

For WSJ Magazine, photographer Laura Jane Coulson captures model Edie Campbell in an expansive fashion editorial that blends equestrian-inspired motifs with organic, tactile styling. The series leans into a grounded aesthetic, utilizing natural light to emphasise rich textures like heavy shearling, ribbed knits, and sculptural wools across a variety of outdoor and minimalist settings. Fashion editor Pau Avia curates a wardrobe that juxtaposes avant-garde layering with sharp tailoring, while hair by Joe Burwin and makeup by Mel Arter maintain a clean, understated finish. Featuring casting by Julia Lange, the project channels a contemplative mood, employing analogue film techniques and earthy tones to craft a cohesive visual narrative across each portrait.

Style

Editorial, Vertical

Techniques

Natural light

Industries

Magazines

Context

Editorial

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