WSJ: Edie

Oct 2025

WSJ presents 'Edie,' an expansive editorial feature highlighting the versatile, tactile aesthetics of contemporary fashion. Centered on model Edie Campbell, the project leans into earthy, organic landscapes and minimalist studio settings to explore complex textures, from heavy shearling and wool to intricate fringe and sequins. Photographer Laura Jane Coulson captures the subject in dynamic, often contemplative poses that draw on equestrian-inspired themes and natural light. With fashion styling by Pau Avia, the visual narrative moves between the grit of analogue film techniques and clean, sharp studio compositions. The project reflects a focus on material quality and structural tailoring, further refined by the hair styling of Joe Burwin and makeup artistry by Mel Arter. The result is a cohesive, multifaceted editorial portrait that emphasizes both movement and stillness within diverse outdoor environments.

Editorial, Vertical

Natural light

Editorial