Wooly Organic

Jun 2025

Gramática Studio developed this comprehensive brand identity for Wooly Organic, establishing a visual system centered on minimalist aesthetics and sustainable values. The design suite incorporates an earthy color palette, custom typography, and organic patterns, applied across physical packaging, digital interfaces, and out-of-home advertising. The project features a clean, structured approach to graphic design, utilizing directional lighting and neutral backdrops to highlight tactile details like textured kraft paper and woven fabrics. The cohesive system extends from product-level assets—such as stickers, hang tags, and cardboard boxing—to broader campaign visuals, including web mockups and street-level signage.

Commercial, Clean, Minimalist

Typography