Wonder
Rock Paper Scissors
Brand
ProjectRock Paper Scissors
Date
Jun 2026
Description
Wonder debuts its 'Rock Paper Scissors' campaign, a commercial video spot that illustrates the convenience of the e-commerce platform through a relatable domestic scenario. Developed by Mekanism USA, the film depicts a couple deciding on their dinner plans from the comfort of a living room sofa. The production leans into a warm aesthetic, utilizing live-action techniques to emphasize the interior details of the setting. The narrative centers on the ease of the brand app experience, positioning the platform as a practical solution within everyday retail routines.
Style
Horizontal, Commercial, Warm
Industries
E-commerce Platforms
Color
Navy
Charcoal
Beige
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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