Wild Nutrition
The Food Grown Difference
Brand
ProjectThe Food Grown Difference
Date
Dec 2024
Description
Wild Nutrition’s campaign for 'The Food Grown Difference' introduces a cinematic narrative focused on the brand's supplement line. The video utilizes live-action technique and VFX to frame the product within shifting natural landscapes, transitioning from arid ground through icy conditions to blooming, verdant moss and wildflowers. Developed by agency Brothers & Sisters with production handled by Freefolk and media strategy by Goodstuff, the piece employs warm, cinematic lighting to emphasize organic elements. The project maintains a focus on environmental transformation to highlight the product’s origins.
Style
Horizontal, Cinematic, Warm
Techniques
VFX / visual effects
Industries
Skincare
Color
Chocolate
Pure White
Background
Desert
Context
TVC / TV Commercial
Associated creatives
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