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Walmart: Holiday Helpers

Date

Dec 2024

Description

Walmart’s 'Holiday Helpers' campaign leans into the retail season with a lighthearted narrative set within a decorated store environment. The spot captures comedic interactions between staff and an elf character navigating holiday displays and merchandise. Produced with creative support from agency Cossette, the commercial utilizes live-action technique to highlight the store's festive atmosphere. The execution relies on a clean, high-key lighting aesthetic characteristic of large-scale retail environments.

Style

Horizontal, Commercial, Clean

Industries
Color
Jet Black
Crimson
Forest Green
Background

Retail Store

Context

TVC / TV Commercial

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