Volvo: SELAMAT
Brand
Date
Jan 2026
Description
Volvo explores the next chapter of its automotive development with the SELAMAT prototype project. The film documents a camouflaged test vehicle navigating urban infrastructure, captured with a raw, documentary-style approach. Produced by Directors Think Tank with post-production by Tank3, the project highlights the vehicle's development phase. The creative direction is led by Grey Malaysia, with media strategy provided by Invictus Blue.
Style
Documentary, Vertical, Clean
Industries
Color
Jet Black
Pure White
Background
Street
Context
Social Media / Short Form Video
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