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Volkswagen: T-Roc - Kyla

Date

Jan 2025

Description

Volkswagen presents T-Roc - Kyla, a commercial campaign exploring quiet, observational movement within the luxury automotive space. Following a protagonist through intimate interiors and transit, the film focuses on reflection and atmospheric pacing. The project utilizes cinematic framing and grainy textures to establish a grounded, human-centric tone. Produced by NERD Productions, the work leans into live-action techniques to capture a sense of stillness.

Style

Horizontal, Cinematic, Grainy

Context

TVC / TV Commercial

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