Volkswagen: Rob
Brand
Date
Aug 2025
Description
Volkswagen features the iconic, multi-coloured Harlequin Polo in this automotive project, focusing on the vehicle's unique aesthetic and its dedicated owner. The visual narrative captures the vibrant car navigating country roads, interspersed with detailed shots of custom body panels and matching scale models. Developed in collaboration with agency partners adam&eveDDB and Omnicom Production, the campaign utilises a live-action technique to highlight the vehicle's playful history. The production incorporates cinematic framing and vertical orientation to adapt the classic design for contemporary viewing.
Style
Vertical, Cinematic
Industries
Color
Forest Green
Royal Blue
Golden Yellow
Background
Road
Context
Advertising Campaign, Brand Film / Corporate Video
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