Volkswagen presents 'Richard,' a commercial film that leans into an observational documentary style to showcase their latest SUV. Set against the contrast of a rural dairy barn and modern automotive design, the piece uses natural light and live-action techniques to build its narrative.
The project was developed by the creative team at adam&eveDDB, with production handled by Omnicom Production. Post-production and VFX were managed by Coffee & TV UK, while 750mph oversaw the sound design and music composition. STITCH London contributed to the editorial execution of the film.