Logo

Volkswagen

Passat
ProjectPassat
Date

Dec 2024

Description

Volkswagen presents a cinematic showcase for the Passat, highlighting the sedan through a series of driving sequences. The film moves across diverse environments, capturing the vehicle on urban highway interchanges and winding rural roads, interspersed with interior cabin perspectives of the driver at the wheel. Produced by radical.media Berlin, the project employs drone footage and dynamic live-action technique to provide a high-production value look. The edit features desaturated color grading and cinematic lighting to ground the vehicle within its automotive landscape, with post-production and VFX handled by Fin Design + Effects.

Style

Horizontal, Cinematic, Desaturated

Techniques

Drone footage

Industries

Luxury Automotive

Color
Jet Black
Background

Street

Context

TVC / TV Commercial

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